Waltham, MA, March 2, 2010 - Harvest Solutions, a Customer Relationship Management (CRM) consulting firm, has announced their partnership with HubSpot Inbound Marketing software. HubSpot is an effective tool for helping companies get found by qualified prospects that are looking for the products or services that you sell in search engines, blogs and the blogosphere, and social media and convert them to leads and ultimately, paying customers.
The key to marketing success requires an integrated methodology, utilizing the right tools, and then applying them with consistent effort. To meet the increasing marketing needs faced by customers, Harvest Solutions will utilize Salesforce CRM and HubSpot to deliver a tightly-integrated approach to Internet marketing, lead generation and management. With HubSpot and Salesforce.com certified statuses, we offer comprehensive marketing services designed to maximize the capabilities inherent in the HubSpot inbound marketing system integrated with Salesforce CRM to deliver a closed-loop marketing system that drives leads and revenue.
"We often find our clients are looking to improve the usage of their CRM system - typically in relation to campaigns and marketing efforts," said Sid Lejfer, president of Harvest Solutions. "With the HubSpot Inbound Marketing software, we are able to help our clients launch an integrated and streamlined marketing effort."
Pete Caputa IV, HubSpot Partner Program Manger states, "We are excited to have Harvest Solutions join the HubSpot Partner Program. As a CRM Consulting firm, Harvest Solutions brings wealth of CRM expertise - specifically Salesforce CRM - to the table. Their extensive knowledge of Salesforce CRM makes them a ‘go-to' partner for HubSpot-Salesforce integration projects."
About Harvest Solutions
At Harvest Solutions, our goal is to build a CRM system for your organization that will help you analyze your customers and opportunities, follow fast moving trends and identify and strengthen successful marketing programs. With our planned and phased approach, we will help your company launch a CRM initiative efficiently by examining your current business, sales, marketing, and customer service processes. We are a group of responsive and knowledgeable professionals with a clear course of action to your CRM project. Harvest Solutions is a certified business partner for Salesforce.com. For more information, please visit our website at http://www.harvestsolutions.net or call us at (781) 530-3736.
About HubSpot
HubSpot, Inc. provides Internet marketing software that helps businesses get found online, generate more inbound leads and convert a higher percentage of those leads into paying customers. HubSpot's software platform includes tools that allow professional marketers and business owners to manage search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics. Based in Cambridge, MA, HubSpot can be found at http://www.hubspot.com. HubSpot offers free marketing tools at http://www.grader.com and hosts a free marketing community at http://inboundmarketing.com.
Waltham, Mass. and San
Francisco - Dec. 14 2009 - Harvest Solutions and the
Salesforce.com Foundation, the global leader in integrating philanthropy and
business, today announced that Harvest Solutions
has joined the Salesforce.com Foundation's Power of Us Partner program. With Harvest Solutions consulting services, nonprofit
organizations can improve internal processes, gain efficiencies, and save money
on data management solutions by moving to cloud computing.
Harvest Solutions has extensive experience with a variety of
nonprofit clients and a focus on neighborhood development organizations. It has
been engaged by its clients to manage after school programs, classes and
neighborhood volunteers. As a Power of Us partner, Harvest Solutions offers a
30 percent discount to nonprofit organizations off of its standard consulting
rate. Additionally, the Salesforce.com Foundation offers 10 free licenses to
nonprofit organizations as well as a discount on any additional licenses.
"Our staff
understands the importance of giving back to the community which is evident in
the number of nonprofits our staff members support with their time and
financial commitment," said Sid Lejfer, president, Harvest Solutions. "Our
participation in the Power of Us will now allow us to bring our professional
expertise to the Salesforce.com Foundation nonprofit community."
The Power of Us partner program is designed to
increase the impact of the Salesforce.com Foundation on the global nonprofit
community by increasing the number of technology partners to provide add-on services
and products to non-profits further enhancing their ability to solve problems
faster using world class tools. The Salesforce.com Foundation also mentors
companies to successfully incorporate salesforce.com's 1/1/1 integrated
corporate philanthropy model - 1% Time, 1% Equity and 1% Product - so that they
too can do well, while doing good. Today there are more than 100 companies
around world that are part of the Salesforce.com Foundation's Power of Us
program.
"The
Salesforce.com Foundation's Power of Us initiative allows our partners like
Harvest Solutions to join us in helping nonprofits utilize technology to
empower their missions. With Harvest Solutions implementing an integrated
philanthropy model, there will be an even greater impact on the nonprofit
community long term," said Suzanne DiBianca,
executive director, Salesforce.com Foundation. "We applaud Harvest Solutions
for contributing its services and employee time to nonprofits that may benefit
from its consulting expertise."
About the Salesforce.com
Foundation
The
Salesforce.com Foundation is the global leader in integrating philanthropy and
business through its 1/1/1 integrated philanthropy model
http://www.sharethemodel.org. The 1/1/1 model harnesses the power of
salesforce.com's people and technology through 1% Time, 1% Equity and 1%
Product to increase the effectiveness of nonprofits in pursuing their social
missions. Since the Foundation's inception in 1999, employees have given more
than 165,000 hours of their time; more than 7,300 nonprofits in 70 countries
are using donated and discounted Salesforce CRM licenses as part of the
Foundation's 1% Product Donation Program
http://www.salesforcefoundation.org/product; and numerous organizations are
benefiting from technology-related grants. For more information on the
Salesforce.com Foundation, please visit http://www.salesforcefoundation.org.
Waltham, MA, November 3, 2009 - Harvest Solutions today announced a comprehensive set of new marketing services for its clients. The new marketing offerings are designed to maximize the inherent marketing functionality of Salesforce.com, combined with complementary tools, to deliver a closed-loop marketing system that drives leads and revenue.
The key to marketing success requires an integrated methodology, utilizing the right tools, and then applying them with consistent effort. To meet the increasing marketing needs faced by customers, Harvest Solutions will utilize Vertical Response and HubSpot to deliver a tightly-integrated approach to Internet marketing, lead generation and management. VerticalResponse is a leading provider of self-service email marketing, online surveys and direct mail services empowering small businesses to easily create, manage and analyze their own direct marketing campaigns. HubSpot is an inbound marketing tool that helps companies get found online. HubSpot helps convert traffic into leads and paying customers through website optimization, social media management, optimized landing pages, lead intelligence and marketing analytics. The combined solution enables closed-loop marketing, linking lead intelligence from your website and campaigns into Salesforce, and generating detailed marketing reports showing which leads or campaigns are producing customers.
"We often find our clients are looking to improve the usage of their CRM system - typically in relation to campaigns and marketing efforts," said Sid Lejfer, president of Harvest Solutions. "By offering these marketing services, we'll be able to help our clients launch an integrated and streamlined marketing effort."
Harvest Solutions is teaming up with Jeff Scholes, founder of Scholes Marketing, to provide these comprehensive marketing services. Jeff brings over 10 years of experience successfully leading marketing efforts for B2B software and technology companies.
"I'm thrilled to be partnering with Harvest Solution. One of the biggest marketing challenges I see with customers involves the ability to effectively manage their online presence and easily capture, analyze, measure and report on marketing performance. With the right tools in place, and the right lead generation and Internet marketing programs, companies become better positioned to quickly make informed decisions and confidently know when marketing efforts need to be fine-tuned, repeated or ended."
Marketing consulting services will include optimizing and managing website and Internet marketing, defining and creating the right mix of lead generation tactics, analyzing and measuring marketing performance, and reinforcing these marketing efforts through compelling marketing communications including blogs and social media. All services -from strategic plan development to tactical execution- are intended to help increase leads and sales revenue through a closed-loop marketing approach to marketing.
About Harvest Solutions
At Harvest Solutions, our goal is to build a CRM system for your organization that will help you analyze your customers and opportunities, follow fast moving trends and identify and strengthen successful marketing programs. With our planned and phased approach, we will help your company launch a CRM initiative efficiently by examining your current business, sales, marketing, and customer service processes. We are a group of responsive and knowledgeable professionals with a clear course of action to your CRM project. Harvest Solutions is a certified business partner for Salesforce.com and Microsoft Dynamics CRM. For more information, please visit our website at http://www.harvestsolutions.net or call us at (781) 530-3736.
Waltham, Mass., September 16, 2009 - Harvest Solutions today announced its services are now available on the salesforce.com AppExchange. Harvest Solutions is a salesforce.com partner and an excellent source for consulting and training.
With Harvest Solution's services, customers can get assistance deploying Salesforce CRM or integrating the application to work with existing business systems. The firm's services include: site survey, needs assessment, QuickStart program, business process review, design and development, data integration, data migration, project management, training, and support. Harvest Solutions' entire services offering may be found at the AppExchange, http://sites.force.com/appexchange/listingDetail?listingId=a0N30000001gZjPEAU.
"Our relationship with Harvest Solutions began during a SQL to Salesforce CRM integration project that began to deteriorate. Harvest Solutions quickly understood our complex business requirements and gaps for project success. The firm's consulting services saved the project and helped us realize customer success. It's been a true pleasure working with Harvest Solutions," said Eddie Treizman, director of operations, Dial 800, Communications.
"As a cloud-based application, Salesforce CRM allows us to offer a cost effective and flexible solution to customers," said Sid Lejfer, president, Harvest Solutions. "Due to the nature of cloud computing, the emphasis of our services is around addressing and resolving critical business issues in moving to the cloud."
"The number of services available on the AppExchange continues to grow with the addition of Harvest Solutions," said Kendall Collins, chief marketing officer, salesforce.com. "Harvest Solutions' offerings allow users to realize customer success with Salesforce CRM in the cloud."
About the Force.com Platform and the AppExchange
Force.com is the only proven enterprise platform for building and running business applications in the cloud. The Force.com platform powers the Salesforce CRM applications, more than 800 ISV partner applications like those from CODA and Fujitsu, and more than 120,000 custom applications used by salesforce.com's 63,200 customers such as Japan Post, Kaiser Permanente, KONE and Sprint Nextel.
Applications built on the Force.com platform can be easily distributed to the entire cloud computing community through salesforce.com's AppExchange marketplace at http://www.salesforce.com/appexchange/.
Waltham, Mass. and San Francisco, CA - Oct. 21, 2009 - Harvest Solutions, a Customer Relationship Management (CRM) consulting firm, and the Salesforce.com Foundation, the global leader in integrating philanthropy and business, today announced that Lawrence CommunityWorks (LCW) is now live on Salesforce CRM.
LCW, a non-profit organization committed to revitalizing Lawrence, MA, is using Salesforce CRM to consolidate and streamline the organization's business development processes. These processes include tracking donation, neighborhood Circles, membership, and training. Harvest Solutions, a salesforce.com partner, led the implementation which is now enabling LCW to improve management of constituents by enhancing the system to capture members, non-members, volunteer management and classroom management.
LCW offers a series of community programs addressing areas such as home purchasing, youth activities, volunteering, real estate development, and family asset building. As a result of these programs, LCW has improved its customer service and internal communications as well as decreased its custom application development costs.
"We're growing at such a rapid pace that we needed a CRM system that will scale and offer the flexibility of the cloud. Harvest Solutions was instrumental in helping us to realize that potential and customer success with salesforce.com," says Glorialyz De los Santos, Website and data systems manager, Lawrence CommunityWorks, Inc.
LCW decided to standardize on Salesforce CRM after outgrowing a home-grown Microsoft Access legacy solution that was no longer able to support the needs of particular business units. LCW chose salesforce.com because it could achieve customer success with the enterprise-tested scale and capabilities of Salesforce CRM in the cloud.
"Nonprofits such as Lawrence CommunityWorks continue to demonstrate the same needs as enterprises when it comes to realizing the potential of cloud computing," said Suzanne DiBianca, executive director, Salesforce.com Foundation. "Harvest Solutions along with the Salesforce.com Foundation cherish customer successes like Lawrence CommunityWorks that may now focus on providing services to the community instead of managing IT infrastructure."
Harvest Solutions has 20 years of CRM experience and has implemented and trained hundreds of organizations on CRM systems. Using their proprietary methodology, Harvest Solutions specializes in building CRM systems in a planned and phased approach. Its services center around examining customer business processes and handling everything from design and development, to data migration, training and support.
Harvest Solutions President Sid Lejfer, states, "We are pleased to offer Salesforce CRM to our nonprofit clients. As a cloud computing application, salesforce.com allows us to offer a cost effective and flexible CRM solution and our emphasis is addressing and resolving critical business issues unique to the nonprofit world. It's a win-win situation for our clients."
About the Salesforce.com Foundation
The Salesforce.com Foundation is the global leader in integrating philanthropy and business through its 1/1/1 integrated philanthropy Model http://www.sharethemodel.org. The 1/1/1 Model harnesses the power of salesforce.com's people and technology through 1% Time, 1% Equity and 1% Product to increase the effectiveness of nonprofits in pursuing their social missions. Since the Foundation's inception in 1999, employees have given more than 150,000 hours of their time to volunteer projects; more than 7,000 nonprofits in 60 countries are using donated and discounted Salesforce CRM licenses as part of the Foundation's 1% Product Donation Program http://www.salesforcefoundation.org/product; and numerous organizations have benefited from over $14 million dollars given out in grants. For more information on the Salesforce.com Foundation, please visit http://www.salesforcefoundation.org.
About Harvest Solutions
At Harvest Solutions, our goal is to build a CRM system for your organization that will help you analyze your customers and opportunities, follow fast moving trends and identify and strengthen successful marketing programs. With our planned and phased approach, we will help your company launch a CRM initiative efficiently by examining your current business, sales, marketing, and customer service processes. We are a group of responsive and knowledgeable professionals with a clear course of action to your CRM project. Harvest Solutions is a certified business partner for Salesforce.com, Microsoft Dynamics CRM and Sage CRM SalesLogix.
For more information, please visit our website at http://www.harvestsolutions.net or call us at (781) 530-3736.
Waltham, MA, September 16, 2009 - Harvest Solutions, a Customer Relationship Management (CRM) consulting firm, announced today their strategic partnership with Bay State Office Systems. Bay State Office Systems delivers a core of infrastructure support and services to small and medium sized companies.
As a Salesforce.com and Microsoft Dynamics CRM Partner, Harvest Solutions offers several services that will launch your CRM initiative or revitalize your existing system to work more efficiently with your business. Our services include: site survey, needs assessment, QuickStart program, business process review, design & development, data integration, data migration, project management, training, and support. Our services help our clients increase revenues and decrease the cost of sales.
Bay State Office Systems offers service and support packages that are designed to provide primary support staff or to augment existing company information technology staff.
"There is a need to align ourselves with an industry leader in CRM. With Harvest Solutions' 20+ years of experience, they are the perfect fit to help our clients implement, enhance and expand their CRM systems," states Dave Mayo, President of Bay State Office Systems.
Sid Lejfer, President of Harvest Solutions , "We are pleased to have Bay State Office Systems as our strategic partner to help our clients with telecommunications IT Project Management, Move Services, Network Support and Computer Room Setup. We feel that our services complement each other and will mutually benefit our clients."
About Harvest Solutions
Harvest Solutions' corporate headquarters is located at 1050 Winter Street, Suite 1000 in Waltham, Massachusetts. We also have a development office in Nashua, NH and an office in Coral Springs, FL. For more information on our company staff or services, please visit our website at http://www.harvestsolutions.net or call us at (781) 530-3736.
About Bay State Office Systems
Bay State Office Systems has two locations in Massachusetts, Our corporate headquarters is located in Agawam and our Sales and Technical Services branch is located in Southborough.
For more information, please visit our website at http://www.baystateofficesystems.com or call us at (800) 899-3021.
By: Mary K. Pratt
As Appeared on Boston Business Journal: http://boston.bizjournals.com/boston/stories/2009/06/15/focus2.html
Sid Lejfer saw two choices for his former business: raise the capital he needed to bring the company to the next level, or sell it. On the advice of his investment bank, he decided to sell.
"The stars were aligned. There were lots of mergers and acquisitions going on, there was lots of cash, and the multiples were good," Lejfer said.
So in April 2000, Lejfer sold Success Automation, a customer relationship management consulting and training firm he had started in 1987 and built to $5 million in revenue. But even though the timing was right, Lejfer - who is currently CEO at Harvest Solutions LLC, a CRM, sales force automation and business analytics consulting firm in Waltham - said the process was still a difficult one, proving that selling a business, even in a robust economy, can test just about any entrepreneur.
"The best time for a seller to look at selling is when they don't need to, when they're in a position of strength," said Russell N. Stein, chairman of the Corporate & Business Law Group at Ruberto, Israel & Weiner PC.
But beyond getting the best price, business owners need to be emotionally ready to sell, too. Michael Nolan, managing director of Braver Business Strategies, a Newton-based management consultancy for small and medium-size companies, said owners should give themselves at least three years, which allows them time to accept the sale as well as clean up the balance sheet, income statements and inventory.
That time also allows them to train other executives, who could stay on with the buyer to help run the business.
Much of this, Nolan said, is just good management that should happen regardless of when a sale might happen. That doesn't mean it's always practiced.
Nolan said he has seen owners who aren't sure when they want to get out, so they don't make investments in new processes or equipment, which quickly drags down the company's value. That's why Nolan said he likes to advise owners to run their businesses with an exit strategy in mind, so they're more likely to manage it in ways that bring ongoing maximum value.
Howard Gross, who has sold three companies and bought five, said he took that approach with the businesses he has helped manage. He talked specifically about his last company, the Lincoln, Neb.-based Snyder Industries Inc., which he bought in 1991 and sold in 2005. He also served as the company's CEO.
Gross said he stayed with the company longer because he enjoyed the work. But he got to a point where he was ready, financially and emotionally, to go. And because of his and his partner's management approach as well as their ongoing investments into growing the company - something that buyers find attractive as it gives them something for the future - the timing was right.
"A great time to sell a company is when EBITDA multiples are high and there is a great history in terms of the ebbs and flows," Gross said, referring to Earnings Before Interest, Taxes, Depreciation and Amortization. "And you try to sell at the height of the economy, when it has had a lot of growth and there's capital available. It's not that much different than the stock market."
Following that approach yielded Gross a sale price 15 percent more than he had expected.
But Gross, who now teaches entrepreneurship at Babson College and Harvard Extension School, said he also has seen business owners who make poor salesmen.
"There are people who just love their business so much and have so few interests outside that they don't think about the financial interest and they sell too late," he said.