Waltham, MA, March 2, 2010 - Harvest Solutions, a Customer Relationship Management (CRM) consulting firm, has announced their partnership with HubSpot Inbound Marketing software. HubSpot is an effective tool for helping companies get found by qualified prospects that are looking for the products or services that you sell in search engines, blogs and the blogosphere, and social media and convert them to leads and ultimately, paying customers.
The key to marketing success requires an integrated methodology, utilizing the right tools, and then applying them with consistent effort. To meet the increasing marketing needs faced by customers, Harvest Solutions will utilize Salesforce CRM and HubSpot to deliver a tightly-integrated approach to Internet marketing, lead generation and management. With HubSpot and Salesforce.com certified statuses, we offer comprehensive marketing services designed to maximize the capabilities inherent in the HubSpot inbound marketing system integrated with Salesforce CRM to deliver a closed-loop marketing system that drives leads and revenue.
"We often find our clients are looking to improve the usage of their CRM system - typically in relation to campaigns and marketing efforts," said Sid Lejfer, president of Harvest Solutions. "With the HubSpot Inbound Marketing software, we are able to help our clients launch an integrated and streamlined marketing effort."
Pete Caputa IV, HubSpot Partner Program Manger states, "We are excited to have Harvest Solutions join the HubSpot Partner Program. As a CRM Consulting firm, Harvest Solutions brings wealth of CRM expertise - specifically Salesforce CRM - to the table. Their extensive knowledge of Salesforce CRM makes them a ‘go-to' partner for HubSpot-Salesforce integration projects."
About Harvest Solutions
At Harvest Solutions, our goal is to build a CRM system for your organization that will help you analyze your customers and opportunities, follow fast moving trends and identify and strengthen successful marketing programs. With our planned and phased approach, we will help your company launch a CRM initiative efficiently by examining your current business, sales, marketing, and customer service processes. We are a group of responsive and knowledgeable professionals with a clear course of action to your CRM project. Harvest Solutions is a certified business partner for Salesforce.com. For more information, please visit our website at http://www.harvestsolutions.net or call us at (781) 530-3736.
About HubSpot
HubSpot, Inc. provides Internet marketing software that helps businesses get found online, generate more inbound leads and convert a higher percentage of those leads into paying customers. HubSpot's software platform includes tools that allow professional marketers and business owners to manage search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics. Based in Cambridge, MA, HubSpot can be found at http://www.hubspot.com. HubSpot offers free marketing tools at http://www.grader.com and hosts a free marketing community at http://inboundmarketing.com.
Waltham, MA, November 3, 2009 - Harvest Solutions today announced a comprehensive set of new marketing services for its clients. The new marketing offerings are designed to maximize the inherent marketing functionality of Salesforce.com, combined with complementary tools, to deliver a closed-loop marketing system that drives leads and revenue.
The key to marketing success requires an integrated methodology, utilizing the right tools, and then applying them with consistent effort. To meet the increasing marketing needs faced by customers, Harvest Solutions will utilize Vertical Response and HubSpot to deliver a tightly-integrated approach to Internet marketing, lead generation and management. VerticalResponse is a leading provider of self-service email marketing, online surveys and direct mail services empowering small businesses to easily create, manage and analyze their own direct marketing campaigns. HubSpot is an inbound marketing tool that helps companies get found online. HubSpot helps convert traffic into leads and paying customers through website optimization, social media management, optimized landing pages, lead intelligence and marketing analytics. The combined solution enables closed-loop marketing, linking lead intelligence from your website and campaigns into Salesforce, and generating detailed marketing reports showing which leads or campaigns are producing customers.
"We often find our clients are looking to improve the usage of their CRM system - typically in relation to campaigns and marketing efforts," said Sid Lejfer, president of Harvest Solutions. "By offering these marketing services, we'll be able to help our clients launch an integrated and streamlined marketing effort."
Harvest Solutions is teaming up with Jeff Scholes, founder of Scholes Marketing, to provide these comprehensive marketing services. Jeff brings over 10 years of experience successfully leading marketing efforts for B2B software and technology companies.
"I'm thrilled to be partnering with Harvest Solution. One of the biggest marketing challenges I see with customers involves the ability to effectively manage their online presence and easily capture, analyze, measure and report on marketing performance. With the right tools in place, and the right lead generation and Internet marketing programs, companies become better positioned to quickly make informed decisions and confidently know when marketing efforts need to be fine-tuned, repeated or ended."
Marketing consulting services will include optimizing and managing website and Internet marketing, defining and creating the right mix of lead generation tactics, analyzing and measuring marketing performance, and reinforcing these marketing efforts through compelling marketing communications including blogs and social media. All services -from strategic plan development to tactical execution- are intended to help increase leads and sales revenue through a closed-loop marketing approach to marketing.
About Harvest Solutions
At Harvest Solutions, our goal is to build a CRM system for your organization that will help you analyze your customers and opportunities, follow fast moving trends and identify and strengthen successful marketing programs. With our planned and phased approach, we will help your company launch a CRM initiative efficiently by examining your current business, sales, marketing, and customer service processes. We are a group of responsive and knowledgeable professionals with a clear course of action to your CRM project. Harvest Solutions is a certified business partner for Salesforce.com and Microsoft Dynamics CRM. For more information, please visit our website at http://www.harvestsolutions.net or call us at (781) 530-3736.