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Scribe Addresses CRM Integration Needs of SMB Market

  
  
  

Dedicated Scribe partners expedite CRM integration through Scribe Online and Accelerate Program

Manchester, NH — October 30, 2012 — Scribe, the leader in CRM data integration, today announced the Scribe Accelerate CRM Integration program for small to medium-size businesses. An exclusive group of Scribe Online partners are helping SMBs realize the full value of their CRM implementations through rapid data integration with other business applications, including accounting, compensation, and email. When employees can find comprehensive information in a CRM solution, they use CRM instead of looking elsewhere for the data they need. With increased CRM adoption comes increased productivity and a greater return on CRM investment.

Managing Scribe Timeouts

  
  
  

Scribe Insight DTS packages, which are the integration mappings and instructions component of a Scribe integration, may be scheduled and managed through a tool called the Scribe Console.

Scribe Insight - Salesforce URL and Endpoint

  
  
  

Scribe Insight is an affordable, on premise ETL (Extract - Transform - Load) middleware that works very well with the majority of possible data sources.  Early on, Scribe had the only software that one could use to load data into Dynamics CRM versions 1.X and 3.0 because of a connector they built for it, but enough with the history lesson.

As Salesforce.com grew in popularity, Scribe developed a connector for it also. One can use the connector by selecting it from the available adapter connections when developing a DTS in the workbench or when creating a publisher that queries Salesforce.  In both instances, there is the ability to specify the URL in the connection information.  I will spend a paragraph or two pointing out a few of the often overlooked aspects of the URL used in these connections.

When defining the connection to Salesforce.com you may specify a Salesforce.com sandbox instance.  This is done by taking out the 'www' the URL in the connection string and replacing it with 'test' (i.e.: "https://www.salesforce.com/services/Soap/u/14.0" now reads "https://test.salesforce.com/services/Soap/u/14.0"). The username and the password for the sandbox connection will then work.  Often times, a person will use the sandbox's username and password and get a failed connection error and will realize after some troubleshooting that this little setting change was overlooked.  Of course, when the work you have done is ready for production, be sure to change this segment in the connection string back to 'www'.

Salesforce.com upgrades its application on a regular basis repairing issues and making new functionality available to their user base. Salesforce.com releases are represented in the connection string at the end of the connection string.  You will notice that the version that is defaulted to 14 (i.e.: "https://www.salesforce.com/services/Soap/u/14.0").  In order for existing publishers and DTS packages to take advantage of the new features provided in the new versions of Salesforce, the URL must be manually modified to reflect the new version.  These are commonly referred to as endpoints.  (At the time this blog article was written, the current version was 17.0).

Interestingly enough this change must be made to all of the connections that connect to the same Salesforce.com instance.  Part of the reason that the costs can be kept affordable is that the licensing model they use is based on licenses purchased and not on a per-connection basis.  As a result, if you do not change the end point for all the connections that connect to the same Salesforce.com instance, Scribe will multiply the amount of licenses that it thinks you need by the amount of distinctly different endpoints that your integrations are are using. 

For example; an organization has purchased 100 licenses of Salesforce.com Enterprise Edition but is using endpoints 16.0 on older integrations and 17.0 for all the new ones.  Scribe is now going to count 200 licenses and give you a licensing error in the alert log in the Scribe Console.  This is easily remedied by manually making the suggested adjustment from the above paragraph, but it will give your integration administrator a bit of work to figure out the problem.

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